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What designer is Coca Cola bottling up this year?

Friday 8th February 2013 | Suzanne

 

Whoever thought fashion was strictly limited to humans and not inanimate objects was wrong. For the past few years, Coca-Cola has been collaborating with several designers to give its product a new look. A few big-names have assisted the brand with its redesign, such as Jean Paul Gaultier, Karl Lagerfield and Christian Louboutien.

So, who will be spinning the bottle this year? Well, this year it is none other than fashion designer Marc Jacobs, who considered it a great honour to work with Coca-Cola Light. According to him, the brand is an icon and well, he just simply loves icons. Marc Jacobs has already stated that the design will revolve around the development of women during the 80’s, 90’s and noughties. And that’s not all he has given away. Check out this promotional video they made, and you’ll see how much Marc is exactly giving away.

 

 

By Suzanne Alblas 

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