River Nelson discusses about the power of persistence in his new single.

Sunday 19th May 2019 | Grace

In the early days, the life a musician can be a struggle. There is no shortage of ups and downs and it can often be hard to see the light at the end of the tunnel. However, in his new single, American hip-hop artist River Nelson fights back against the hardship of the creative industries and addresses these issues in an honest, yet empowering track about the power of not giving up.

His new single Today’ is the first release taken off his 4th album and has been premired to Guestlist only, embodies a classic hip-hop sound infused with a modern take on R ‘n’ B. But it is the lyrics that really stand out as at the core of his work, with the song ultimately being about never giving up on your dreams, a message we all need to hear sometimes. 

River's full album however, reflects on the meanings behind the words that he says motivate him through his daily life and in his career. The words “Power”, “Resilience” and “Joy” have been so inspirational to him, he even named his new album after them. In talking about these words, he says ““In my opinion, there’s work that goes into being joyful, which starts with being thankful for the good things in your life while powering through the challenges...These songs are a personal reminder that I need to maintain that perspective and hopefully they’ll motivate others to do the same if they choose.”

"Power, Resilience and Joy" will be released on 14th June, but the single 'Today' can be heard right here. 

Find out more about River Nelson on his Instagram and Twitter.