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How to Start A Movement

Other | Friday 5th February 2016 | Michael

In this fascinating TED Talk, Derek Silver explains how movements happen in society using a video of drunk people dancing.

In the space of two minutes, one drunk guy dances on his own making a fool of himself, but soon gains followers through his care-free attitude and easy to follow dance moves. He gathers a crowd as more people appreciate the energy and the crowd gains even more momentum from that.

Derek explains how this scenario relates to bigger movements with the same psychology.

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